Hotel Link Blog

JL TOUR x Hotel Link: A Strategic Channel Expansion For Asian Market

Written by Hotel Link | Jul 30, 2026, 10:21:49 AM

With the steady growth of the Asian travel market, finding specialized distribution channels for this region has become increasingly essential for accommodation managers. Capitalizing on this trend, Hotel Link is pleased to announce our official partnership with JL TOUR, an experienced hotel wholesaler in China and across Asia. This collaboration provides hotels, resorts, boutique hotels, and homestays with the opportunity to proactively and effectively reach regional travelers.

Who is JL TOUR?

Founded in 2001 and headquartered in Shenzhen, with branches in Beijing, Shanghai, Suzhou, and Hefei, JL TOUR is a subsidiary of the renowned travel technology group Tongcheng Travel. With over two decades of deep expertise in room distribution and booking efficiency, the company has established a strong reputation through well-known B2B brands such as "JL Tour Travel Service" and "The Key Keeper", while consistently receiving the prestigious "Shenzhen Famous Brand" award.

Key highlights of JL TOUR’s operation:

  • Extensive Partner Network: Partnered with over 600,000 high-star hotels domestically and internationally.
  • Widespread Offline Distribution: A professional sales team directly connected to more than 40,000 travel agents (B2B) worldwide.
  • Core Focus: Centered on the Asian market while progressively expanding to other high-potential regions.

Access Diverse Asian Travel Platforms via a Single Gateway

Managing multiple distribution channels individually in the Asian market can be time-consuming and resource-intensive for operational teams. The partnership between Hotel Link and JL TOUR addresses this challenge by streamlining the entire room distribution process.

Through Hotel Link's technology infrastructure, your property details will not only appear on major OTAs such as Tongcheng Travel, Trip.com / Ctrip, Fliggy, and Emerging Travel, but also reach JL TOUR's diverse partner ecosystem, including:

  • Digital Maps & Mobile Apps: Baidu Maps, Gaode Maps (Amap), etc.
  • Major Travel Agencies & Airlines: China Southern Airlines, CITS, China Youth Travel (CYTS), Kanghui Tourism, etc.
  • B2B Platforms & Corporate Travel Management Companies (TMCs): Flight Manager, Dida Travel, Vetech, etc.

Instead of maintaining multiple independent accounts, you now need only a single connection point to present your property to both leisure travelers and business professionals.

Why Should Your Property Connect with JL TOUR?

This partnership offers practical solutions for the daily operations and commercial performance of your property:

  • Expand Your Potential Guest Base: Reach not only leisure travelers but also corporate guests with stable spending habits through JL TOUR's B2B partner network.
  • Automated Real-Time Syncing: Rates, availability, and inventory policies are synchronized in real time. Front desk staff no longer need to perform manual updates, minimizing the risk of overbooking or rate discrepancies.
  • Flexible Collaboration Model: JL TOUR operates on a contract commission-based model. Costs are incurred only when a booking is successfully made, helping properties maintain better control over their distribution budget.
  • Optimize Operational Efficiency: New booking details are automatically sent directly to the Hotel Link Channel Manager, freeing up staff time to focus on enhancing the guest experience on-site.

Step-by-Step Guide to Connecting JL TOUR on Hotel Link

Properties can quickly activate the JL TOUR channel by following these steps:

  1. Register a JL TOUR Account: Visit en-cn.jl-tour.com to create a partner account.
  2. Select Hotel Link as Provider: On the JL TOUR Extranet admin panel, navigate to Channel Manager settings and select Hotel Link.
  3. Map Rooms & Synchronize: Log in to the Hotel Link Extranet, map your room types and corresponding rate plans, and complete the automatic synchronization.

Optimize Your Distribution Efficiency with Hotel Link

The strategic partnership between Hotel Link and JL TOUR marks an important step forward in expanding our distribution ecosystem, offering a comprehensive and secure connection solution for properties. As travel and business demand across Asia continues to rise, establishing an active presence on trusted distribution channels like JL TOUR helps properties optimize occupancy rates, diversify guest sources, and reduce reliance on a single sales channel.

By combining JL TOUR’s extensive B2B network with Hotel Link’s real-time synchronization technology, property managers can confidently expand their market reach while keeping operational processes lean and efficient.

👉 Explore the new connection today! Log in to the Hotel Link Extranet to connect with JL TOUR, or reach out to the Hotel Link team for further assistance.

Learn more about JL TOUR here.