To stay competitive in the hospitality industry, optimizing revenue is essential for hotels seeking...
In the highly competitive hospitality industry, tracking, analyzing, and optimizing revenue are key factors for success. To help hotel managers effectively monitor their business performance, Hotel Link officially launches the new Revenue Report Interface - a more intuitive, accessible, and accurate way to manage revenue. So, what’s new in this update? How can this tool help you make strategic decisions faster and more efficiently? Let’s explore!
Key Enhancements in the New Revenue Report
Visual & Easy-to-Understand Charts
No more spending hours deciphering dry data tables! The new report utilizes dynamic charts that enable quick data comprehension:
- Rooms Sold by Channel – View the number of room nights booked through each OTA, hotel website, direct bookings, etc.
- Revenue by Channel – Analyze which distribution channels generate the most revenue to optimize your sales strategy.
- Booking Trends Over Time – Track fluctuations daily, weekly, or monthly to adjust business plans flexibly.
Data is presented in colorful bar charts and line charts, helping managers easily identify trends and compare sales channel performance, thereby making more appropriate adjustments. The intuitive interface and reasonable layout help save analysis time, easy operation without being confused by too many numbers.
Comprehensive Revenue Analysis
The new Revenue Report Interface offers intuitive and detailed tracking of essential metrics:
- Total Room Revenue – Displays the total revenue generated from bookings.
- Bookings (After Cancellations) – Shows actual bookings after removing cancellations.
- ADR (Average Daily Rate) – Helps assess the average room rate per night.
- ALOS (Average Length of Stay) – Indicates the typical duration of guest stays.
- Lead Time (Booking Window) – Helps predict customer booking trends.
You can customize your analysis by selecting specific time frames, booking sources, booking statuses, and currencies.
For example, if you want to analyze revenue from OTAs like Booking.com, Expedia, or Agoda, simply select the "Booking Source" filter, and the system will instantly display the revenue from these channels.
How Can the Revenue Report Benefit Hotel Managers?
Previously, tracking revenue was often challenging—complex data, difficult analysis, and time-consuming manual data collection from various sources. The new Hotel Link Revenue Report Interface eliminates these obstacles, providing a more intuitive, structured, and user-friendly experience.
This tool enables hotels to:
1. Forecast and Adjust Pricing Strategies
By monitoring real-time booking patterns, hotel managers can identify business trends and adjust pricing strategies accordingly. For example, detecting fluctuating occupancy rates throughout the week can help implement targeted promotions.
2. Optimize Marketing Budget Allocation
The report provides deep insights into the performance of each distribution channel, allowing managers to evaluate marketing campaign effectiveness and allocate budgets more efficiently.
3. Improve Pricing Strategy & Occupancy Management
With data on ADR (Average Daily Rate) and ALOS (Average Length of Stay), managers can assess room rate competitiveness and optimize occupancy.
4. Make Data-Driven Decisions in Real Time
The report delivers continuously updated business insights, enabling hotel managers to make informed decisions quickly and accurately.
5. Monitor & Optimize Booking Channels
Track the effectiveness of each booking channel and fine-tune distribution strategies accordingly.
The Hotel Link Revenue Report is not just a tool for tracking figures—it’s a strategic asset that helps hotel managers make smarter, data-driven business decisions.
How to Use the New Revenue Report Interface
To help you make the most of this tool, we’ve prepared a detailed guide in our Help Center. Check it out here:
View the Detailed Revenue Report Guide
When Will the New Interface Be Released?
The new Revenue Report Interface is scheduled to launch in early March 2025 on the Hotel Link Extranet. Once updated, you can access and experience the improved system immediately.
If you have any questions, feel free to contact us via email at support@hotellinksolutions.com for assistance.
Conclusion
With the new Revenue Report, Hotel Link introduces a more visual, insightful, and powerful tool to help hotels analyze data, optimize revenue, and make faster strategic decisions.
Are you ready to unlock the full revenue potential of your hotel? Explore the new Revenue Report on the Hotel Link Extranet and take advantage of its valuable insights today!
If you have any questions or need support, contact Hotel Link today. We are always here to assist you in streamlining operations, enhancing guest experiences, and driving sustainable growth.
